TERMS AND CONDITIONS

Last updated: 05/05/2026

1. About Us

This website is operated by SM Retail Online Ltd (trading as Horsebits.co.uk) (“we”, “us”, “our”).

  • Registered Office: Lambda Court, Haynall Lane, Little Hereford, Ludlow, Herefordshire, SY8 4BG
  • Email: sales@horsebits.co.uk
  • Company Number: 11659138
  • VAT Number: GB 319913387

2. Definitions

“Consumer” means an individual acting for purposes wholly or mainly outside their trade, business, craft, or profession.

“Business Customer” means any customer who is not a Consumer.

3. Website Use

3.1 This website is intended for users aged 18 or over.

3.2 You agree to use this website only for lawful purposes.

3.3 You may print or download content for personal use only.

3.4 You must not reproduce, distribute, or exploit any website content without our prior written consent.

3.5 We do not guarantee that the website will be secure or free from bugs or viruses.

4. Website Availability

4.1 We aim to ensure that the website is available at all times, but we do not guarantee uninterrupted access.

4.2 We may suspend or withdraw the website without notice.

5. Product Information and Equestrian Disclaimer

5.1 We take reasonable care to ensure that product descriptions are accurate. However, specifications may vary.

5.2 Equestrian activities involve inherent risks. Products supplied are not guaranteed to:

  • Prevent injury to horse or rider
  • Be suitable for every horse, rider, or discipline

5.3 You are responsible for ensuring:

  • Correct fit (including bits, saddles, and tack)
  • Suitability for your horse
  • Proper use in accordance with manufacturer instructions

5.4 We are not responsible for injury or damage caused by misuse, incorrect fitting, or improper use, except where required by law.

6. Orders and Contract Formation

6.1 Placing an order constitutes an offer to purchase goods.

6.2 A contract is formed only when we dispatch the goods.

6.3 We reserve the right to refuse or cancel any order before dispatch.

6.4 If goods are unavailable, we may offer alternatives or issue a refund.

7. Pricing and Payment

7.1 All prices are shown in GBP (£) and include VAT where applicable.

7.2 Delivery costs are displayed at checkout.

7.3 Payment must be received in full before dispatch.

7.4 We reserve the right to correct pricing errors before dispatch.

8. Delivery

8.1 Goods will be delivered without undue delay and within 30 days unless otherwise agreed.

8.2 Delivery times are estimates and not guaranteed.

8.3 Risk in the goods passes to you upon delivery.

8.4 Ownership of goods passes once full payment has been received.

9. Right to Cancel (Consumer Contracts Regulations 2013)

Your Right to Cancel

If you are a Consumer, you have the legal right to cancel your order within 14 days without giving any reason.

Cancellation Period

The cancellation period expires 14 days after the day you receive the goods.

How to Cancel

To cancel your order, you must inform us of your decision by a clear statement (e.g. email or post):

Email: sales@horsebits.co.uk
Address: SM Retail Online Ltd, Lambda Court, Haynall Lane, Little Hereford, Ludlow, Herefordshire, SY8 4BG

Effects of Cancellation

If you cancel, we will refund all payments received from you, including the cost of standard delivery.

We may deduct from your refund for any loss in value of the goods resulting from handling beyond what is necessary.

Returning Goods

  • Goods must be returned within 14 days of cancellation
  • You are responsible for return postage unless goods are faulty
  • Items should be returned in their original condition where possible

Refunds will be issued within 14 days of receiving the returned goods.

10. Hygiene-Sensitive Equestrian Products

10.1 Some products (including bits and items that come into contact with a horse’s mouth) may be considered hygiene-sensitive.

10.2 You may inspect goods as you would in a shop. However:

  • Items showing signs of use, contamination, or wear may be subject to a reduced refund
  • Goods used beyond what is necessary to assess them may lose value

10.3 Where goods are sealed for hygiene reasons, the right to cancel may be lost if the seal is broken after delivery.

10.4 This does not affect your rights if goods are faulty or not as described.

11. Faulty or Misdescribed Goods (Consumer Rights Act 2015)

You have a legal right to goods that are:

  • Of satisfactory quality
  • Fit for purpose
  • As described

If goods are faulty, you are entitled to:

  • A full refund within 30 days, or
  • Repair or replacement thereafter

We will cover reasonable return costs for faulty items.

12. Limitation of Liability

Nothing in these terms excludes or limits liability for:

  • Death or personal injury caused by negligence
  • Fraud or fraudulent misrepresentation
  • Any rights you have under applicable law

To the extent permitted by law, we are not liable for:

  • Indirect or consequential losses
  • Loss of profit, business, or data

13. Business Customers

13.1 Business Customers do not have cancellation rights under consumer legislation.

13.2 Returns from Business Customers are accepted only at our discretion.

14. Third-Party Links

We are not responsible for the content of third-party websites linked from this site.

15. Privacy

We process personal data in accordance with our Privacy Policy.

16. Law and Jurisdiction

These terms are governed by the laws of England and Wales.

If you are a Consumer, you may bring legal proceedings in your local court.

17. Changes to These Terms

We may update these terms from time to time. The latest version will always be published on this website.